So everyone saw the news about domains going ape.

It’s obvious but I just have to say that Google must be licking their lips.

It’s sentimental and quirky but they have never removed “I’m feeling lucky” from the homepage and now there’s a chance it will get  more action in the future.

Either way if this trend does take off then search will become even more nb.

Google’s strength and ranking algorithm has always been to find websites. It is what it was designed to do. It is far worse at finding real info. So this will play to their strengths if things proliferate.

Indecently i am also curious about how much search traffic I will generate via the word Gang bang in my headline - LOL!

Whatever …… I will def register  elanlohmann.unique !! or elan.fun

What will you register?